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Across England, we’re seeing something both encouraging and confronting. Encouraging because more children and young people (CYP) are active than at any point since 2017. Confronting because the system that supports them remains inconsistent, unequal and, in too many places, disconnected.
The latest Sport England Active Lives Children and Young People Survey shows that 49.1% of CYP meet the Chief Medical Officers’ guidelines – the highest on record. Yet 28.4% remain less active, and inequalities aren’t just persistent, they’re widening.
Closer to home, our Community Partnership Learning reveals why. The issue isn’t motivation. It’s access, connection, and confidence – shaped deeply by place, people and system design.
Taken together, these two reports give us a clear message: the challenge is no longer about creating more activity, it’s about creating the conditions for activity to be possible, relevant and sustained. This is where Lincolnshire’s place-based approach isn’t just relevant, it’s essential.
At a national level, the trajectory is positive. Activity levels are increasing, the number of less active young people is decreasing, and there’s a growing understanding of the powerful link between activity, wellbeing and development.
But the data also exposes systemic issues:
This isn’t a participation problem alone; it’s an equity problem and it has consequences. The survey shows a clear positive link between activity and mental wellbeing, resilience, and social connection. In simple terms, when young people move more, they feel better, connect more, and develop stronger life skills. The cost of inactivity, therefore, isn’t just physical, it’s social, emotional and economic.
In Lincolnshire, these national trends are magnified by geography, infrastructure and lived experience. What stands out in our Community Partnership Learning is this: people want to be active but too often can’t be.
Across Boston, East Lindsey and South Holland, the findings consistently show that access, not motivation, is the primary barrier.
1. Place matters deeply
Across all areas, the insight is consistent: provision exists, but it’s not evenly reachable, usable or welcoming.
2. Systems are fragmented
The system does not yet operate as a connected pathway for CYP:
The result? Drop-off. Not because CYP lose interest, but because the system loses them.
3. Inequality is embedded in Place
In Lincolnshire, inequality shows up through:
In South Holland, for example, participation is influenced by cultural disconnection and language barriers, particularly among Eastern European communities. This aligns directly with the national picture – where ethnicity and deprivation remain defining factors in activity levels.
Both reports make one thing clear: inclusivity cannot be an add-on. It must be designed into the system. The Active Lives survey shows that CYP who experience multiple inequalities are least active, least likely to volunteer and have the lowest physical literacy.
Meanwhile, in Lincolnshire:
Inclusivity isn’t just about who attends, it’s about whether people feel able, welcome and safe enough to engage. This brings us to a critical shift – from offering activity to enabling belonging.

What’s emerging in Lincolnshire is a clear and compelling model for change: place-based working that’s relational, insight-led and system-focused. This isn’t about rolling out programmes uniformly. It’s about:
Across the three priority places, we’re already seeing this shift:
The learning is clear, Place-based approaches are not a delivery model, they’re a system redesign.
The national data reinforces the importance of schools, with 46% of CYP meeting activity guidelines during school hours. In Lincolnshire, schools are consistently identified as key assets, but there is a challenge. In Boston, participation is strong in schools but drops significantly outside of them. This isn’t a failure of schools, it’s a failure of the system around them.
We need to reposition schools as:
That means clearer pathways, stronger partnerships, and shared accountability.
Behind every opportunity is a person, a coach, volunteer, teacher, community connector. The workforce is the connective tissue of the system, but both reports highlight pressures:
At the same time, the national data shows that 48% of CYP volunteer in sport and physical activity, gaining skills that carry into adulthood. This presents a significant opportunity.
We need to think differently about workforce:
This is about creating a workforce that reflects communities, understands place, and enables participation for all.
One of the most powerful insights from the Active Lives survey is the concept of physical literacy – a young person’s relationship with movement.
Strong agreement matters. It signals confidence, belonging and long-term engagement.
In Lincolnshire, this connects directly to what we hear:
Physical literacy provides a framework for action, It’s not just about activity levels, it’s about:
If we focus only on output (minutes of activity), we miss the deeper drivers of behaviour.
The combined insight from both reports leads to a fundamental conclusion – we don’t have an activity deficit, we have a system design challenge.
A system where:
But also a system with enormous potential, because the building blocks already exist:
The task now is to connect, align and activate them.
If we’re serious about changing the trajectory for children and young people, the response must be bold, joined-up and sustained.
1. Design for access, not just provision
Focus on proximity, affordability and connectivity. If CYP cannot reach it, it doesn’t exist.
2. Build connected pathways
Link school, community, health and leisure into a coherent journey, not isolated experiences.
3. Embed inclusivity system-wide
From facilities to workforce, inclusion must be intentional and visible.
4. Invest in Place-based leadership
Local insight and relationship-building are critical to unlocking change.
5. Strengthen workforce and community capacity
Support volunteers, develop skills, and empower local delivery.
6. Prioritise physical literacy
Shift from activity as an outcome to relationship with movement as the goal.
There’s real optimism in both reports. Activity levels are rising, young people value being active, communities want to engage. The opportunity is there.
Lincolnshire is already demonstrating what happens when we listen to communities, understand place, and work across systems. This isn’t just local learning, it’s a blueprint for national change, but it requires us to think differently. To move beyond programmes, to move beyond siloed delivery, to move towards a connected, inclusive, place-based system.
Ultimately, this isn’t just about sport or physical activity. It’s about giving every child and young person, wherever they live, the opportunity to thrive.
And that’s a system worth building.